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Lignity

Primary Palette

Core colours representing the raw material and structural foundation.

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Muted Lignin Amber

Primary Action

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Hex

#D48311

RGB

212, 131, 17

CMYK

0, 38, 92, 17

Pantone

7573 C

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Deep Forest Brown

Base Brand

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Hex

#3B2F2F

RGB

59, 47, 47

CMYK

0, 20, 20, 77

Pantone

440 C

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Engineered Graphite

Structure

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Hex

#1A1A1A

RGB

26, 26, 26

CMYK

0, 0, 0, 90

Pantone

Black 6 C

Accent & Neutral Palette

Supporting tones for highlighters, backgrounds, and technical details.

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Bio-Copper

#B87333

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Lab White

#F5F5F0

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Tech Slate

#4A5568

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Alert Red

#D32F2F

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Usage Guidelines

To maintain brand integrity, please adhere to the following hierarchy when applying colour to digital and print materials. The primary Lignin Amber should be used for call-to-actions and key highlights only.

  • check_circleUse Graphite for text on light backgrounds and structural elements.
  • check_circleUse Deep Forest Brown as a rich alternative to black for backgrounds.
  • cancelDo not use Lignin Amber for body text; it lacks sufficient contrast.
Primary Ratio (70/30)
Text Context
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